Enterprise

This former Facebook engineer cofounded an open source project that helps power Uber, Netflix, and Amazon. Now he's taking the tech to the next level as CTO of a $351 million startup

Martin Traverso, Starburst Data CTO and Presto co-creator
Martin Traverso, Starburst Data CTO and Presto co-creator Starburst Data
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Prior to 2012, using the internal tool for processing batches of data at Facebook was a "terrible experience," according to Martin Traverso, who was a software engineer there at the time. 

The so-called data warehouse could only run a few queries per day, slowing down the process of analyzing large amounts of information. To save themselves from frustration, Traverso and some fellow Facebook engineers set out to build something that was just as powerful but much faster.

Their efforts became Presto, a big data engine that allowed Facebook to query large datasets in a matter of seconds. Presto allows engineers to analyze how Facebook's products are used and to make predictions based on that data. 

In 2013, Facebook made Presto publicly available as open source software to give outside people and companies access to it. The original team, including Traverso, didn't expect it to become popular, but companies like Netflix, Amazon, Airbnb, Dropbox, and Uber started integrating it into their own processes. 

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The project gained so much steam that a group of engineers who were avid users of Presto at the data analytics company Teradata decided to launch their own startup — Starburst Data —  in 2017 that sells additional enterprise features for for the project, including support and more features for security and management. 

The startup has since swelled to nearly 200 employees — including original Presto co-creator Traverso, who joined the company as a CTO last year. 

"We saw how popular it had become, saw how big the community had gotten, and the breadth of adoption and use cases: We want to make sure we build something that's catered to everyone else," Traverso told Business Insider of the startup's ambitions. 

In June, Starburst Data raised a $42 million in Series B at a $351 million valuation, according to PitchBook, with the pandemic having a positive effect on its growth, Starburst Data cofounder and CEO Justin Borgman says. 

Starburst CEO Justin Borgman
Starburst CEO Justin Borgman  Starburst

"Fortunately for us business has been good, largely driven by the fact that the world has sort of accelerated its digital transformation," Borgman told Business Insider. "A lot of people have talked about how we've gone through many years of digital transformation as consumers have really shifted their own habits."

The Presto open source project has continued growing, too, and Traverso says that nurturing that continued development is a priority. 

"For the project, I want to continue to grow the community, get more people involved," Traverso said. "The project becomes more successful when more people are involved and it satisfies the needs of more companies." 

Presto's Slack community of contributors and users has about 3,000 people and 500 members who are active every week, and conferences about Presto have also emerged worldwide.  

As to why the community may be seeing solid growth, even now, Traverso has one theory: "With shelter-in-place rules, people have more time writing code."

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Rosalie Chan headshot
Rosalie Chan
Rosalie Chan is a senior editor for Business Insider's tech team. Previously, she covered cloud computing and enterprise tech, reporting on companies like Google Cloud, Amazon Web Services, Microsoft, Intel, Alibaba Cloud, Atlassian, GitHub, VMware, Broadcom, and more. She has written extensively on topics including cloud computing, developer companies, open source, and sexism and sexual harassment in the tech industry. She has received the San Francisco Press Club award for continuing coverage for her reporting on sexism and sexual harassment in Silicon Slopes and the Excellence in Business / Consumer / Tech Reporting award from the Asian American Journalists Association for her investigation into the coding boot camp Holberton School. Most recently, she was an editor on the Business Insider investigative package, The True Cost of Data Centers, which received a George Polk Award and an honorable mention from SABEW.Rosalie joined Business Insider after working as a software engineer and freelance journalist. She studied journalism, computer science, and technology and business law at Northwestern University. Her work has previously appeared in TIME, the Huffington Post, VICE, Pacific Standard, Inverse, Chicago magazine, the Chicago Reporter, and more. She's based in San Francisco.