Tech

10 Things You Should Know About Tech But Were Too Afraid To Ask

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Steve Jobs iMac

Have you ever wondered why Twitter has a 140 character limit?

Or why Apple products begin with a lowercase "i"?

Maybe you're unclear about what cloud computing is, or how Facebook makes money.

We've answered all of the questions you've been too afraid to ask.

If there are any we left unanswered, send us a question or leave a comment and we'll dig up the answer.

Why does Twitter have a 140 character limit?

steve martin tweet

Originally, Twitter had no character limit.  Messages that exceeded 160 characters (the typical SMS text limit) were split into multiple texts and delivered sequentially.

The message bill got high for Twitter and there were bugs with delivery.

Twitter solved the mounting problems by putting a 140 character cap on messages. This left 20 characters for a Twitter handle and the colon before the text.

How does Facebook make money?

mark pincus zynga

Facebook generates more than $2 billion in annual revenue through ads, games, gifts, and cash cards.

Facebook makes most of its money through ads, which can be geotargeted or contextually targeted. Facebook also has a good deal of psychographic information it can share with advertisers based on users' profiles. Ads are shown on the right side of every page.

It also makes money via games which are primarily provided by Zynga.  Facebook games include Mafia Wars and Farmville. 

"Zynga is able to exchange in-game money and items for real money to a fraction of those users. Whenever Zynga does so, Facebook takes a percentage of the profits for themselves. Additionally, by hosting its games on Facebook, Zynga receives a large number of visitors to their own website, which Facebook charges them for," writes Tech FAQ.

Users can also buy and send Facebook Gifts to friends. Most are free, but some of them must be purchased.  Facebook also has cash cards that can be bought in stores like Walmart and used on its site.

What is cloud computing?

gizmodo cloud slideshow
SugarSync

Cloud computing means storing things online rather than on your computer.

The "cloud" is a network of computers that local computers can access. Before cloud computing, if you wanted to run software on your computer, you had to install it.  Cloud computing promises you'll never have to install anything again.

Instead, you'll run an interface software that's as simple to use as a web browser, and you'll be instantly connected to everything you need from any device -- from your music, to apps, to passwords, address books and banking information. 

Every place you connect to the Internet will be like your personal computer.

Why do Apple products start with an "i"?

Steve Jobs iMac

From the iPod to the iPad, Apple products have begun with an "i" since the iMac was released in 1998.

Steve Jobs explained the use of the letter then. It stands for a few things: Internet, Individual, Instruct, Inform, and Inspire.

"iMac comes from the marriage of the excitement of the Internet with the simplicity of Macintosh," said Jobs.

"'i' also means some other things to us.  We are a personal computer company and, although this product is born to network, it also is a beautiful stand-alone product. It's perfect for finding a tremendous amount of information over the Internet, and we hope as you see the product it will inspire us all to make even better products in the future."

Here's the 1998 clip below:

How does Google make money?

Google Sign
Robert Scoble via flickr

Google makes money primarily from advertising.

Google Adwords is an auction-based program that allows advertisers to contextually target search terms. It also allows advertisers to contextually target web pages within Google's network. 

Many web publishers use Google's ad network on their pages (via Google AdSense) and get paid for serving the placements on their sites.

Google ads appear in multiple forms. There are sponsored search results for both terms and images, Gmail ads, YouTube ads and more.  Google also makes money by licensing Google Apps that come on Android phones, such as Gmail, Search and Maps.

In 2010, Google generated $29.3 billion in revenue.

Why is it called "Bluetooth" technology?

blueberries
Magic Madzik via Flickr

Bluetooth technology originated in Scandinavia. It was intended to unite multinational companies, so the inventors wanted to name it after a king who united countries. 

Bluetooth was named after a Danish king, Harald "Blåtand" Gormsson.  Blatand loosely translates to "Blue Tooth." 

Some say Gormsson was given the nickname because he enjoyed blueberries, and his teeth were frequently discolored.

Why is Facebook white and blue?

mark zuckerberg facebook
AP

The New Yorker wrote a profile on Mark Zuckerberg.

In the interview, Zuckerberg revealed why Facebook is blue: he's red-green colorblind.

"Blue is the richest color for me. I can see all of blue," he says.

Why do urls need two forward slashes (http://)?

forward slash
ant.photos via Flickr

They don't. The forward slashes are there solely for aesthetic purposes.

What is a googol?

googol

Google was named after a math term, googol.

One googol is 1.0 × 10100.

Why are the angry birds so angry?

angry birds for nook color
Screenshot

The birds are so angry because a group of green pigs stole their eggs.

When Angry Birds was being developed, the Rovio crew needed an opponent for their legless, wingless birds.

At that time, Swine Flu was a hot news topic, so they made pigs the enemies.

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Alyson is the Editor-in-Chief and CCO at Fortune.  She was previously a co Editor-in-Chief overseeing Business Insider's tech and business coverage.She joined Business Insider in July 2008 as the company's sixth employee. She started as a sales planner before joining the editorial team in 2010, where she became a startup reporter and was first to cover some of today's largest tech companies, including Pinterest, Tinder, Instagram, Uber and Snap. Alyson rose to become a senior correspondent, then Executive Editor.She was appointed Editor-in-Chief of Business Insider in 2016, at which point she became the youngest and only woman to run a global business publication. Under her leadership, the business division has grown to hundreds of  millions of monthly readers.Alyson was a host of  Insider's conferences and launched a podcast, "Success! How I Did It," where she interviewed influencers ranging from Sheryl Sandberg to Steve Ballmer about their career paths (subscribe on iTunes here).She has appeared on ABC, Good Morning America, Al Jazeera, MSNBC, CNBC, CNN, and CBC, and she has interviewed media personalities such as Megyn Kelly, technology leaders like Fred Wilson, political leaders like John Brennan, and sports star LeBron James. She is a judge for the prestigious Gerald Loeb Awards in business journalism, and has been named one of Min's Rising Stars in Media, as well as Folio's 2017 Top Women in Media.She graduated from Syracuse University's Newhouse School of Public Communications, where she majored in psychology and advertising.You can read some of her investigative articles here:— Leaked videos reveal the true founding story of Snapchat— The founder who dumped Jared Kushner: Inside the phone call that left the White House star in a fit of rage— The downfall of billion-dollar startup, Fab— How a startup that raised the largest seed round in Silicon Valley history blew itself up before it even launched— The dark side of Facebook, where people lie, cheat, and make millions— A profile of Uber's controversial CEO, Travis Kalanick— The mystery of Jody Sherman, a founder who was driven to suicide and left behind a shocking business disasterDisclosure: Alyson owns bitcoin and Snap. She is also an investor in The Spun, a sports-media startup founded by her husband.